When it comes to Esports teams that do a great job with digital media a few names immediately come to our mind. G2 Esports, Sentinels, and Team Liquid are some of them. However, most people don’t think of Loud despite the organization’s astonishing engagement numbers…. Read More
Blast Premier World Final 2021
The Blast Premier World Final 2021 marked the last big CS:GO tournament of the year. The tournament had a prize pool of one million dollars and had eight of the best teams in the world attending…. Read More
Swappie: The Company That Used Influencers Marketing to Their Advantage
The company launched in 2016 with its headquarters in Helsinki. Swappie currently has annual revenue of 100 million euros and is represented in 15 European countries. Their slogan is “buy smart not new”… Read More
Mr Beast’s Squid Game and the Importance of Trends
Mr. Beast is known for creating some of the biggest trends on YouTube, and he is always one step ahead of everyone else. This time it was no different…. Read More
How Secretlab Became the Seat of Choice for Most Gamers
Secretlab is now the standard for gaming chairs worldwide, the Singaporean company that was started in 2014 has since then grown to become one of the largest companies in its sector…. Read More
Samsung Steps into Mobile Esports with OKA Gaming
OKA Gaming was founded in the beginning of 2021 and is a German mobile esports and content company located in Düsseldorf, Germany at the Fusion Campus at Ubisoft…. Read More
How the PGL Major Stockholm Revitalized an Esports Scene
In the past year and a half CS:GO was going through its toughest time, with no LAN events due to the pandemic as well as… Read More
Best Influencer Marketing Agency: Pocket Gamer Mobile Games Award goes to GameInfluencer
GameInfluencer shows that in an age of increased digital noise, there is no distraction for us as we take home Best Influencer Marketing Agency at the MGA 2021 ceremony…. Read More
Partnering with OKA Gaming: GameInfluencer starts Mobile Esports Activities
Georg, Co-Founder and President of GameInfluencer said: “Moving into Mobile Esports seemed like a very natural growing step for our team. We strongly believe that our joint venture with OKA Gaming will flourish and create many new opportunities for both entities…. Read More
Can Influencers leverage NFTs?
Understanding NFTs always wakes the interest in the field of application, which in our case is influencer marketing. Influencers constantly create digital content in forms of videos, pictures, posts, tweets etc. This digital footprint can surely be used in combination with NFTs…. Read More